SCRM full name: Social Customer Relationship Management, translated as social customer relationship management. Through the socialized marketing platform, it manages consumers and fans, explores consumers' consumption needs and interests, and enhances consumer stickiness.
Manage consumers and fans through a socialized marketing platform, explore consumer needs and interests, and enhance consumer stickiness.
Focus on consumers and aggregate consumer information through online and offline channels.
Collect, analyze and mine data such as consumer identity, buying habits, buying location, and buying frequency.
Accurate user portraits help companies better understand users and increase sales.
Combine product life cycle and consumer life cycle management.
Various marketing methods are applicable to different customer businesses and marketing scenarios.